INFLUENCER OUTREACH

Don’t take our word for it.

It should come as no surprise, but a whopping 92% of consumers say they trust social media, word of mouth, and recommendations from friends and family, above all other forms of advertising, according to Nielsen. So how do we tap into the power of trusted influencers to reach potential patients eager for answers about their condition? Influencer outreach, of course.

A little help from our friends.

Using a comprehensive media database, we identify the top influencers engaged in conversations online about the condition we’re recruiting for. We then connect with them through social networking platforms, forums, and blogs to engage them in sharing our information.

Once we establish that we’re working toward the same goals – generating awareness and hope – we provide valuable tools that bloggers and influencers can share with their followers to spread the message about a condition, cause, or research opportunity.

Channeling the reach of these influencers is simply another incredible resource available to us in this new digital age.


Katie Briggs, Praxis Communications, influencer outreach for patient recruitment

The bloggers we reach out to want the same outcomes we do – hope for patients and the promise of new treatment. So working with these advocates to create awareness for causes and our research studies just makes sense. Katie Briggs, Public Relations Manager

Let’s get focused on your next patient recruitment challenge.

Contact us today